The obvious thing is that the Republicans totally stepped on their own chances of pointing out what a clusterfuck the Obamacare rollout is. They’ve never had a coherent narrative of just what was wrong with Obamacare, and when actual problems materialized they looked away for some reason.
I’d have to consult a psychiatrist or a circus owner to get an expert opinion, but I have a couple of unschooled guesses why the Obamacare rollout isn’t occupying banner headlines on Fox and shooting to the top of Memeorandum.
First, the right is dealing with an audience that’s been told that Obamacare will lead to an end of the American way of life as we know it, create panels that determine whether you live or die, and make you stand in line for hours to get even a band-aid from some doctor (not your own) toiling under the thumb of faceless bureaucrats. Compared to all that, a website that crashes or takes a long time to complete an enrollment is almost a good news story.
Second, if you start talking about exchanges having trouble signing people up, you must acknowledge the fact that people are signing up. If you acknowledge that, you acknowledge that a four year effort to kill off Obamacare has amounted to precisely nothing.
It’s similar to the messaging on gay marriage. The right spent years telling us that same sex marriage would lead to people marrying dogs or turtles. None of their dire predictions panned out, and they’re losing that fight pretty decisively. So, instead of reporting every food poisoning incident at a gay wedding reception, they’re looking for the next threat to the white, straight American way of life. Goldline isn’t going to pay for ads on a network reporting about petty inconveniences — it’s only the threat of impending apocalypse that moves product.