for april fools im going to honor a dude who said "love everybody" while nailed to sticks by refusing to sell lilies to men who kiss wieners
— Big Gay Jeb Lund (@Mobute) April 1, 2015
Apparently there is no off-season for NFL owners being colossal putzes, per David Roth at Vice Sports:
… There are all kinds of reasons to believe that Ray McDonald is a creep and a bad person; there is circumstantial evidence that suggests something even darker than that. The Bears were able to sign McDonald to an affordable one-year deal last week because all those things about him are known by everyone who cares to know them; they were willing to do it because [Chicago Bears chairman] George McCaskey, and the new defensive coordinator and general manager he hired, cared less about those things than they did the possibility Ray McDonald might be able to help the Bears on defense. This is not a very complicated thing to understand, but it is not an easy thing to explain without making it sound like what it is.
This is where it gets difficult for people like McCaskey, who understand that they cannot say what they think—which is that this is a competitive sport, and that after weighing their options they concluded that the benefits of signing an accused woman-beating rapist outweighed the costs—but do not understand how else to say it. At the highest level, the NFL pays people like Frank Luntz, a messaging specialist for Republican campaigns, to write talking points for Roger Goodell, which is why Goodell says that football is “better and safer” six different times in his interview with Peter King… But to the extent that progress has been made after the NFL’s most recent year of staggering profit and staggering disgrace, it’s that they are now obliged to go through this public ritual.
That is it, by the way. Despite having to justify it, NFL executives can and will still do what they were always going to do… George McCaskey knew what he had to do where the Ray McDonald signing was concerned, and sort of attempted to do it. If it didn’t work—and it really, really didn’t work—it is only partially because McCaskey is a ridiculous know-nothing clown.
That said, this is very much the work of that man…
McCaskey did not try to talk to McDonald’s accusers because, “an alleged victim, I think—much like anybody else who has a bias in this situation—there’s a certain amount of discounting in what they have to say.”… Which is not to say that McCaskey felt any special responsibility; to the contrary, he took issue with the thought of it. “To me,” McCaskey said, “there’s an element of reverse sexism there.”…
More at the link. As Mr. Pierce has said in other context, one despairs of the rebranding.