
I am happy to report that the results are in for our ad experiment.
Our goals for the ad experiment were two-fold:
1) does it impact how it feels to be on Balloon Juice?
2) would the dollars it would bring in be significant enough to even think about messing with the ads again?
The ad did not bring in enough money for us to even begin to have the fight conversation about the impact it was having on some of our BJ peeps.
Our community is officially ad-free once again!




