One would actually suggest with the debt load paramount is carrying, the current trajectory of CBS is very dangerous for it.
— Schnorkles O'Bork (@schnorkles.bsky.social) March 27, 2026 at 10:12 AM
Noah Berlatsky, at his SubStack — “Bari Weiss Is A Losing Loser Who Is Losing”:
Bari Weiss, the fash-friendly new editor-in-chief of CBS News, has in six months turned a historic and respected news org into a punchline from which viewers are running like rats fleeing a ship that is sinking, on fire, and beset with plague. According to Oliver Darcy at Status, the network is “on track for its lowest-rated first quarter of the 21st century in both total viewers and the advertiser-coveted 25-54 demo.” Darcy also points out that ABC and NBC have had viewership increases in both morning and evening—which means that CBS is bucking positive trends, and/or is bleeding viewers to its competitors…
And yet, whenever more news of her disastrous tenure hits the interwebs, many on the left insist that the disasters were all part of the plan. Billionaire asshole Trump cronies David and Larry Ellison wanted to destroy CBS journalism and align the network with Trumpism, the argument goes. They don’t care if it bleeds viewers and dollars as long as its reporting is kneecapped and it toes the party line.
It’s true that the Ellisons wanted to make CBS into a Fox News clone. But part of the allure of Fox News clone status is cloning Fox’s audience numbers and revenue. Oligarchs like the Ellisons and Jeff Bezos sincerely believe that taking their media properties hard right will be a financial bonanza. When it isn’t, they lose—and the rest of us win, not everything, but real ground….
…[B]illionaires like the Ellisons and their sycophantic boot-lickers like Bari Weiss all sincerely, truly believe that they speak for the real, true core of Americanness. Elon Musk, Jeff Bezos, Bill Ackman, Donald Trump—all these heirs and hedge fund assholes and grotesque corrupt swindlers bloated with avarice and hate—they all think they are the true voice of the common man, and that the branch-campus professors pointing out that racism exists, or the trans middle-schoolers who want to play basketball, or the Palestinian-Americans existing, are the out of touch elite who must be stifled and ridiculed in the name of the volk. The oligarchs see themselves not as disgusting parasites bleeding the public dry, but as bold everydudes whose success demonstrates both their brilliance and their understanding of white male cishet bigoted Joe Average, who has been sitting in front of his television all day every day just waiting for the chance to turn his TV from Fox News to Johnny-come-lately Fox News that’s somewhat more ambivalent about being state TV for Trump and somewhat less ambivalent about being state TV for Netanyahu.
Obviously if you are not paid to stuff your head up a billionaire’s asshole every day, you are probably aware that billionaires are not in fact psychically connected to the volk. Also, it may have occurred to you that the conservative marketplace is incredibly saturated already, and that CBS viewers probably would turn on Fox News if they wanted Fox News…
Weiss believes she is the voice of the people and the people have solidly rejected her and her bullshit. That has to be a foul pill for her to swallow. Less discussed, but perhaps even more humiliating, is her utter failure to turn CBS into a force in the right-wing marketplace.
Weiss’ blogging platform, The Free Press (which CBS acquired) carved out a position as a clearinghouse for supposedly highbrow right-wing screeds, making the intellectual case for DEI, transphobia and hate—a place for Ivy Leaguers and would-be Ivy Leaguers to come together and rigorously apportion footnotes to their genocidal impulses. Weiss clearly hoped that with the oomph of CBS behind her, she could move more forcefully into the right-wing media sphere, influencing the discourse and poaching the audience of quasi-Nazi bloggers, Christofascist podcasters and manosphere YouTubers alike…
Ellison did get some of what he wanted. But he didn’t get the monetary windfall he expected. He almost surely still believes that right-wing news is a goldmine if only he could put the right person in charge. Weiss is clearly not that person—which means that her job is by no means secure. Ellison has to be doing a real gut check, too, about whether Weiss—who has destroyed CBS’ ratings and influence—is the right person to helm his new acquisition of CNN.
So yes, CBS and probably CNN have been badly damaged, oligarchy has been strengthened, journalism and a free press are harmed. But it’s also true that Weiss humiliating failures serve as a helpful tonic for all the mainstream media bozos constantly looking with wistful envy at Fox News and dreaming of a conservative turn that drives up viewer or reader numbers.
The story of CBS and the Washington Post over the last two years is a cautionary tale about right-wing branding. The country does not have some huge untapped well of underserved rabid fascists; Trump’s narrow 2024 victory did not herald a massive cultural shift for all time. Oligarchs and their minions who ignore that truth are going to lose (a lot) of money and (even more) status. And yes, billionaires hate to lose money and status. Not enough to admit they’re wrong, perhaps. But enough to take it out on people like Bari Weiss.
If I understand correctly, David Ellison is doing all this on his Daddy’s dollars. Of course, Oracle can afford to throw away a billion here & there, and Larry has been extremely indulgent of his #failson’s grandious fantasies… but one would suspect that eventually, the old man is gonna decide that it’s time for a little #tough love, yes?
Bari Weiss was given a role outside of her skillset. She’s good at finding issues the enemy coalition is cross-pressured on and relentlessly hammering them from a facially neutral position. But doing that from a Substack is different from doing it at CBS.
— William B. Fuckley (@opinionhaver.bsky.social) March 18, 2026 at 10:06 PM
Late Night Open Thread: Bari Weiss (& David Ellison) Not Having A Great MonthPost + Comments (41)
